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Engagement Centre:
Turn client interest into estate planning action

Engage your client base in estate planning without creating hours of unpaid follow-up work.

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Inherit keeps clients moving through the process with automated reminders, bringing your team in when a client needs assistance, wants to book a meeting or is ready to discuss lawyer selection.

Step 1: Import clients from your existing systems 

Add clients individually or import an existing client list using CSV or supported integrations.

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This allows your practice to begin with a selected client segment or run a broader estate planning campaign without rebuilding your client database.

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Step 2: Invite clients to take the next step

Send clients an invitation to:

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  • complete an Estate Planning Health Check

  • begin the full Estate Plan process

  • book a meeting for an adviser-led process

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Your practice can choose the most appropriate starting point for each client.

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Step 3: Keep clients moving

Inherit sends approved reminders to clients who have not started or completed the next stage. Your team can also send a manual nudge or contact the client directly when personal follow-up is more appropriate.

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This allows routine communication to be automated while your practice remains in control of the client relationship.

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Step 4: Monitor client progress

See where each client is within the engagement process.

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Track whether a client has:

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  • Invitation sent

  • Email opened or invitation clicked

  • Health Check started or completed

  • Estate Plan started or incomplete

  • Discovery complete, ready for sign-off

  • Meeting requested or booked

  • Ready for lawyer selection

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This gives your team a clear view of who is progressing and who may need assistance.

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Step 5: Capture clear client feedback

Clients who are not ready to proceed can provide a clear response rather than simply ignoring the invitation.

From the client’s perspective, responding requires only a single click from the email. At the practice level, each response places the client into a defined category for immediate or future engagement.

Response options can include:

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  • I already have an estate plan

  • I am not interested at this time

  • I would like to book a meeting

  • I am ready to begin

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These responses help your team understand each client’s position and determine whether further action is required.

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Turn more client invitations into active estate plans

Import clients, start the conversation and let Inherit manage routine follow-up until a client is ready to proceed or needs assistance from your team.

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